Τετάρτη, 27 Νοεμβρίου 2013

Douwe Egberts Facebook app "μπλαμπλαδόρ"


 Art Director: Dimitris Klonos
Vector illustration: Dimitris Klonos 
Copywriter: Katerina Androuli, Eleni Stamataki
Creative Director: Catherine Chryssanthacopoulou
Advertising agency: LOWE ATHENS
Client: Douwe Egberts

This is the dictionary of Douwe Egberts. It introduces the language that the Douwe Egberts coffee revolutionaries use. The user could select a funny word from the dictionary and send it to a friend. Users could also suggest words for the dictionary. In the screenshot you can see the logo, and the main screens of the app.


Douwe Egberts Facebook app "χοσέ μηνυματάκι"



Art Director: Dimitris Klonos
Vector illustration: Dimitris Klonos 
Copywriter: Katerina Androuli, Eleni Stamataki
Creative Director: Catherine Chryssanthacopoulou
Advertising agency: LOWE ATHENS
Client: Douwe Egberts

This is another Facebook app for Douwe Egberts. In this case the user was writing a message to a friend that was sent to him/her from Douwe Egberts Facebook page. In this picture you can see the main screens of the app. Some of which are, the "enter your message area', the "winners" page, the main menu etc.

Douwe Egberts Facebook app "καφέδος κρυφός ψάξει"




Art Director: Dimitris Klonos
Vector illustration: Dimitris Klonos 
Copywriter: Katerina Androuli, Eleni Stamataki
Creative Director: Catherine Chryssanthacopoulou
Advertising agency: LOWE ATHENS
Client: Douwe Egberts

This is a Facebook app created for Douwe Egberts. For this app we created a logo, the main menus and the screens where the user was playing a game. During the game the user was searching for Douwe Egberts packagings in the room in which the character of the TVc was located. If the user found all the packagings he/she was entering a competition in order to win the coffee of the month.

Τρίτη, 26 Νοεμβρίου 2013

Douwe Egberts Facebook posts



Art Director: Dimitris Klonos
Vector illustration: Dimitris Klonos 
Copywriter: Katerina Androuli, Eleni Stamataki
Creative Director: Catherine Chryssanthacopoulou
Advertising agency: LOWE ATHENS
Client: Douwe Egberts

This is an example of a month's posts, for Douwe Egberts Facebook page. The posts were created in order to be fun, to be related visually with the advertising campaign and of course product oriented.

Douwe Egberts Facebook cover

 
Art Director: Dimitris Klonos
Vector illustration: Dimitris Klonos 
Copywriter: Katerina Androuli, Eleni Stamataki
Creative Director: Catherine Chryssanthacopoulou
Advertising agency: LOWE ATHENS
Client: Douwe Egberts

This is an example of how Facebook covers can be seasonal. The main concept is, that the character of our campaign, makes a seasonal generic comment and he is surrounded by seasonal visuals. In this case you can see a generic cover (non seasonal), a cover about spring and one about summer.