Πέμπτη, 23 Οκτωβρίου 2014

3D illustration for print ad campaign


3D Illustration: Dimitris Klonos
Art Director: Eleni Kremida
Copywriter:  Natasa Vourgana
Creative Manager: Natasa Vourgana
Advertising agency: Havas Worldwide Athens
Client: Attica bank

I was called to illustrate a 3D visual for Attica bank's campaign. The creative idea behind this ad is that Attica gives you the best perspective on your interest rates. The visual is a 3 dimensional rate that needed to be rendered on a certain angle of the camera in order to dramatize it's perspective. 

Τρίτη, 21 Οκτωβρίου 2014

Redesigning BMtools website





Art Director / Graphic Designer: Dimitris Klonos
Web development: Harilaos Soultis
Client: BMtools

BMtools is an e-shop that sells various types of tools. We redesigned it's web page under 3 basic rules. Functionality, Branding, Aesthetics.

The web site is based on a template on which both me (the designer) and the developer worked on in order to customize it to our needs. I branded the site with BMtools logo and identity colors. I designed all the new icons needed and all the interior and exterior (landing page) banners for the slideshows. We also customized many pages of the template in order to fit our needs and aesthetics.

It was a long but interesting process to Art direct, design and develop a website this deep with so much content.

I think it was worth the work.